If you happened to watch Beyonce's performance at the Superbowl and during the Billboard Awards, you would be taken aback not only by her strength, high energy levels,flexibility, incredible voice, but also by the graphics play that takes place in the background. A while back, critics were on her case because the videography was very similar to that of the Italian pop star Lorella Cuccarini. Beyonce says she was inspired but critics say she lacked originality by using someone else's idea. Whichever the case, the tribe inc. company is to blame for all this. Kenzo Digital and Rodgers Bruce are some of the masterminds. They did both productions and did not variate them much. These media artists focus on playing with video art on white screens, using digital dancers, interactive objects and frontal projections. quite spectacular. have a look:
In case you missed both performances, have a look at the awesome effect of technology:
Here is one from Lorella Cuccarini:
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